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Rush Limbaugh, conservative talk radio pioneer, dead at 70
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First lady Melania Trump awarding Rush Limbaugh the Presidential Medal of Freedom during President Trump's State of the Union address in February 2020. /Getty Images

First lady Melania Trump awarding Rush Limbaugh the Presidential Medal of Freedom during President Trump's State of the Union address in February 2020. /Getty Images

Rush Limbaugh, the monumentally influential media icon who transformed talk radio and politics in his decades behind the microphone, helping shape the modern-day Republican Party, passed on Wednesday aged 70 after a battle with lung cancer, his family announced.

Limbaugh's wife, Kathryn, made the announcement on his radio show. The radio icon learned he had Stage IV lung cancer in January 2020 and was awarded the Presidential Medal of Freedom by President Trump at the State of the Union address days later. 

First lady Melania Trump then presented America's highest civilian honor to Limbaugh in an emotional moment on the heels of his devastating cancer diagnosis.

"Rush Limbaugh: Thank you for your decades of tireless devotion to our country," President Trump said during the address.

Limbaugh is considered one of the most influential media figures in American history and has played a consequential role in conservative politics since "The Rush Limbaugh Show" began in 1988. Perched behind his Golden EIB (Excellence in Broadcasting) Microphone, Limbaugh spent over three decades as arguably both the most beloved and polarizing person in American media.

The program that began 33 years ago on national syndication with only 56 radio stations grew to be the most listened-to radio show in the United States, airing on more than 600 stations, according to the show's website. Up to 27 million people tuned in on a weekly basis and Limbaugh has lovingly referred to his passionate fan base as "Dittoheads," as they would often say "ditto" when agreeing with the iconic radio host.

In his final radio broadcast of 2020, Limbaugh thanked his listeners and supporters, revealing at the time that he had outlived his prognosis.

Limbaugh helped boost Trump's influence prior to the 2016 election simply by taking him seriously as a candidate when other established conservatives didn't want the former reality television star anywhere near the Republican Party. 

Many of Limbaugh's listeners eventually became Trump supporters and the radio legend continued to defend Trump throughout his presidency despite occasional disagreements.

(With input from agencies)

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